Sustaining discussion around the terror attacks on London.
Channel 4 wanted to poll visitors to their website, asking them their views on the London bombings. A team of scientists and psychologists had created an original test that could evaluate respondents’ answers and assess their personality and leadership potential.
Observing Channel 4’s strict guidelines for publishing and accessibility guidelines, eplatforms created a microsite within Channel4.com. The survey system, which operated across multiple web servers simultaneously, allowed storage of the results and gave participants feedback and intelligent scoring based on their answers.
The team behind the survey gave an invaluable insight into the minds of the British public. The system we designed enabled the scientists to get real answers to their questions, in a reliable, efficient manner that also engaged Channel 4’s web visitors.
About Channel 4
Channel 4 is one of the UK’s most respected broadcasters and an early adopter of the digital revolution. Their content is available on all digital platforms, including 4OD – their web-based on-demand service.