The brief
Urban Industry is the UK’s premier urban clothing retailer. Although sales
were strong, their website was letting them down. Besieged by heavy traffic and regular attacks, Urban
Industry needed a robust protected website that could support their growing business.
The solution
eplatforms took over the management of the website and wrapped in a host of
marketing, security and e-commerce tools:
Moved the website to a fully managed server on our network
Re-built the site – preparing it for growth
Integrated stock control system and bar-coding
Streamlined and automated order processing system
Implemented new sales/refund/exchange process
Secure PayPoint Credit Card Processing
Daily security audits of network and website
Site to Site network – linking Urban Industry’s warehouse to eplatforms’ network
Google product search integration
Google Checkout, PayPal and PayCash
Newsletter provision with eplatforms distribution service
Integration into Amazon UK, FedEx, Royail Mail, DPD
UK Postal Code address lookup system
Image optimisation service
The result
A powerful, dependable sales platform. The new website is resistant to attacks and is much more reliable. Visitors are able to easily search and browse a wide range of products, without being obstructed along the sales path. According to Daniel King, (Director) the results have been phenomenal.